APULIA DISTRIBUZIONE SRL

› Retailers › Italy Retailers › Apulia Distribuzione SRL

Apulia Distribuzione SRL Italy: Company Overview

Food retailer

Contrada Parco, Via Nuova, 70018 Rutigliano, Bari, Italy

Apulia Distribuzione S.r.l. is an Italian food retail and distribution company based in Rutigliano, in the province of Bari. The company was founded in 2001 by Antonio and Massimo Sgaramella, who had already been active in wholesale trade since the 1980s.

The company operates mainly in Southern Italy and manages a retail network including supermarkets, food stores and cash & carry formats. Its proprietary brands and formats include Rossotono, I Naviganti and Tuttorisparmio.

From 1 January 2024, Apulia Distribuzione became part of Gruppo VéGé, strengthening its position within the Italian organized distribution sector.

Key Facts

  • Company: Apulia Distribuzione S.r.l.
  • Country: Italy
  • Address: Contrada Parco, Via Nuova, 70018 Rutigliano, Bari
  • Legal form: Società a responsabilità limitata
  • VAT number: 05754810728
  • Foundation: 2001
  • Sector: Food retail / supermarkets / cash & carry
  • Main banners and formats: Rossotono, I Naviganti, Tuttorisparmio
  • Group: Gruppo VéGé
  • Main operating areas: Puglia, Basilicata, Calabria, Campania, Sicilia and Lazio expansion
  • Reported network: approximately 280–380 points of sale, depending on source and perimeter

Market Position and Retail Presence

Apulia Distribuzione is a consolidated player in the food retail market of Southern Italy, with a strong base in Puglia and a growing presence in other southern regions.

Its development strategy combines proprietary retail formats, wholesale experience, cash & carry activities, local market knowledge and expansion through affiliations. Rossotono is positioned as a modern retail banner with market, local and easy formats, while Tuttorisparmio covers the cash & carry area.

The company has announced development plans involving new Rossotono superstores, refurbishment of existing stores, expansion into Lazio and further growth in Campania and Sicily, with attention to digitalization and sustainability.

Rossotono I Naviganti Tuttorisparmio Supermarkets Cash & Carry Puglia Southern Italy Gruppo VéGé GDO Italy